If you’re interested at all in cultivating relationships whether for work or for your personal life, you know how difficult it is to capture the attention of people today. Whether you work in management, recruit volunteers for a local non-profit, or you just want to be a good colleague, it’s an uphill battle to have meaningful and impactful communication in today’s world. What about email? What about a text message? Can we expect to beat Amazon for someone’s attention in front of their laptop, television, phone, or tablet? Emails are great, but they fall short. Texts are great (if you happen to be close enough to the individual), yet texts don’t stick around—they get deleted.